Exclusive: Valued at over 100 million, this platform relies on the integration of the supply chain to transform the Internet agricultural ecology
April 10th news, China's ""Internet + agriculture"" the first business incubation platform — — Nongte micro business completed angel round financing, platform valuation of hundreds of millions. Three major investors successfully card this platform, they are a deep logistics resource background of Shenzhen Qianhai investment institution, fresh agricultural products e-commerce well-known expert Du Fei, a fresh agricultural products e-commerce field well-known entrepreneurs.
Nongt micro business platform (referred to as: Nongt), established in 2015, to create a new micro business incubation + brand agriculture + order agriculture + social e-commerce + direct supply of origin + flat supply chain +O2O new retail integration of the Internet agricultural ecology. The founder of is Huang Gang, a well-known expert in logistics supply chain; Secretary general of wechat business Special Committee of the electronic Chamber of Commerce of the Ministry of Industry and Information Technology, the general director of micro-e-commerce Ling; Chen Feng, who has more than 10 years of operating experience in the operation of Internet agricultural production areas; And Zhang Shaojun, general manager of e-commerce, logistics and O2O store operation of Chongqing Agricultural Products Group.
As an important driving institution of China's ""Internet + agriculture"", in the past two years, it has driven tens of thousands of people across the country to start businesses, driven more than 600 agricultural special production areas to promote Internet operation, covering more than 1200 counties, and driven hundreds of thousands of people to start agricultural micro-e-commerce businesses. It has successfully created nearly 100 benchmarks and successfully landed a variety of business incubation teams and operation cases in the core agricultural specialty areas of the country. It has been reported by major media platforms including CCTV, and received the attention and support of leading departments such as the Ministry of Industry and Information Technology, the Ministry of Commerce, and the Ministry of Agriculture. At the same time, it has established in-depth strategic cooperation with many landmark county governments across the country.
2017 central No. 1 document, sword refers to the structural reform of the agricultural supply side, ""Internet + agriculture ""2.0 era is coming, 15 aspects of the agricultural super platform have become the core driving force of agricultural supply side reform: Agricultural enterprise transformation, brand agriculture, order agriculture, fan economy, social e-commerce, new retail, new circulation, industry chain flattening, returning to hometown entrepreneurship, deep integration of primary and secondary production and tertiary production, one county, one product, rural tourism (beautiful countryside strategy), county micro-e-commerce business incubation, precise poverty alleviation.... With the in-depth development of the Internet, micro business, micro electricity business, micro store business, like mushrooming, all-round development.
Huang Gang, co-founder of Nongte, said: Internet + agriculture ""the core is not a channel problem, the core is in the supply chain operation. Nongte is not a platform layout, Nongte is an ecological layout. The core of Internet thinking is ""link"", and the commercial core of Internet agriculture is the ""reconstruction"" of the industry on the basis of ""link"". Nongtech is not a trading platform, Nongtech incubates each production area incubation team by holding shares, which is really a strategic incubation. These teams are selected incubation objects after our strict investigation, and have certain foundation in Internet thinking operation, brand agriculture, social e-commerce, supply chain operation system, local government relations and other aspects. The omni-channel + new retail promoted by Nongte has truly realized the order agriculture model of direct supply of origin, eliminated unnecessary waste links in the supply chain, and reduced the cost and risk of supply chain operation.
The core value of Nongte is to create a new service ecology, driving tens of millions of Internet agriculture entrepreneurial team to success, whether it is the back-end agricultural special product production area entrepreneurs, or front-end agricultural food community entrepreneurs, as well as the entrepreneurial team of Nongte supply chain service, Nongte major technical teams.
Huang Gang also said: China has 1.4 billion people, a matter related to 1.4 billion people can eat first-hand products of origin, is not a small thing. If it is still to the traditional e-commerce thinking, it is impossible to play, we must operate with a new Internet thinking. Nongte shoulders the special task and mission of the national and social development of agricultural products. This industry is too big and involves too many factors such as resources, technology and policies. Nongte hopes to work with enterprises in the whole industry to do a good job in this meaningful event. Today's recognition by the capital proves that what we do is valuable and meaningful. There is still a long way to go in the future. We need more friends to work together for the Internet transformation of China's agriculture.
It is reported that in 2016, under the guidance of the Electronic Chamber of Commerce of the Ministry of Industry and Information Technology, Nongte has promoted the first China ""Internet + Agriculture"" entrepreneurship competition, which was a complete success. The teams involved in the competition ranged from Yunnan to Tibetan areas in western Sichuan, from Xinjiang to Northeast China, from Inner Mongolia to Hainan, from Enshi in Hubei to Sanmen in Zhejiang, from Myanmar to Thailand..... Nearly 100 cases have been successfully participated in the competition. Through the rapid development in the past two years, Nongtech has built a new ecological system in the comprehensive incubation of the ""Internet + agriculture"" industrial ecology, and realized the agricultural supply-side reform of direct supply of origin + omni-channel new retail for the industry in advance. The third World Micro Business Conference in 2017 was held in Yiwu, China from April 11th to 12th. Nongtech will unite 100 benchmark counties and national ""Internet + agriculture"" industry experts, entrepreneurs and industry benchmark enterprises. Jointly launched the second ""Internet + Agriculture"" entrepreneurship competition starting conference, ""Internet + Agriculture ""100 benchmarking county e-commerce incubation starting conference.
Agricultural micro business ecology, to promote the new ""link"" and ""reconstruction"" of the industrial chain in the Internet era in the form of business incubation, and successfully obtained the recognition of capital. Hope to have more industry friends, entrepreneurs can participate in the ""Internet + agriculture"" entrepreneurial ecology, in China at present, the best entrepreneurial opportunity is not in the first-tier cities in Beijing, Shanghai, Guangzhou and Shenzhen, is the third and fourth tier cities and rural markets. This work is related to the increase of farmers' income and prosperity, the transformation of rural economy, the structural reform of the national agricultural supply side, and the integration of the first, second and third industries, which has far-reaching significance.
"