CCTV News (Focus Interview): Today (October 4), we continue the "Broad Road" series. Since the beginning of this year, China's economy has continued to recover and improve. During the National Day holiday, we can see that the tourism market in various places is booming and consumption vitality continues to be released. To promote Chinese-style modernization, we must take an economic development path suitable for China. General Secretary Xi Jinping has repeatedly emphasized that we must "accelerate the construction of a new development pattern with China's big cycle as the main body and China's international double cycles promoting each other." Building a new development pattern is the first move to seize the initiative in development. This requires us to be based in China, prosper the Chinese market, and smooth the Chinese big cycle, while also looking at the world, to open up the international market, promote high-level opening up, and smooth the international big cycle. The two cycles promote each other, and then promote high-quality economic development.

The designers of this toy company are "finding faults" with the samples made by the factory, modifying and polishing them over and over again according to the habits and preferences of users, so that they can be formed and then put on the market.

Miao Qingmei, design director of Hunan Sunnysendi Toy Manufacturing Co., Ltd.: "There is actually a lot of competition in the toy industry. If you want to stand out from the crowd, you have to add a lot of innovative content, interaction and interest."

Data shows that 70% of the world's toys are made in China, and the raw materials needed are often imported from abroad, and the market is also abroad. This toy company located in the Xiangtan Comprehensive Bonded Zone in Hunan is a typical "two-end" enterprise. When the efficiency is the best, the annual import and export volume can reach more than 40 million US dollars, and it can "eat enough" by relying on the overseas market.

Yang Jie, chairman of Hunan Sunnysendi Toy Manufacturing Co., Ltd.: "It has increased 15 times from 2 million US dollars in 2015 to 30 million US dollars in 2019. At that time, the overall momentum abroad was very good, and it was favored by many Fortune 500 companies."

However, since 2020, changes in the international situation and the impact of the epidemic have led to a serious decline in foreign demand, and the company's foreign trade orders have been halved. Some orders that have been negotiated have been forced to be postponed. In addition, the cost of raw materials and shipping costs has risen, and operating pressure has increased sharply. "Both ends are outside" has become "both ends are blocked".

To promote Chinese-style modernization, we must take an economic development path that suits China's national conditions. In the external environment of rising protectionism, sluggish world economy, and shrinking global market, General Secretary Xi Jinping proposed that we should seize the initiative of development and build a new development pattern with China's big cycle as the main body and China's international dual cycles promoting each other.

Under the new development pattern of dual circulation, with China's big cycle as the main body, we must support marketable export products to open up the Chinese market and give full play to China's super-large-scale market advantages. As a result, companies began to turn their attention to the Chinese market.

To switch from foreign sales to domestic sales, it is not simply to change the sales channels from abroad to China, but to change the design thinking and production and sales channels from top to bottom, from inside to outside, and even all cultural and creative themes must be redesigned.

Yang Jie: "We have formed a large design team in China. We started looking for product managers in China and started to develop product cultural and creative themes suitable for Chinese children."

To take root in China's highly competitive and large toy market, it is necessary to further improve internal strength, make the technology strong and the quality strong. The product design problem has been solved, but the company has encountered new troubles in terms of technology. The injection molding process used in the past has a high defect rate and is prone to fading and color mixing.

In recent years, the industrial chain and supply chain of China's manufacturing industry have been continuously improved. In the past, the raw materials and equipment required for the production of this company were all imported from abroad. In recent years, raw materials and equipment of the same quality can also be found in China, such as the injection molding equipment they urgently need.

In order to achieve a breakthrough in technology, the company conducted more than 2,000 mold tests to make the multi-color and multi-material one-piece molding technology meet production conditions. The toys produced are not only more environmentally friendly, but also more stable in quality. The defect rate has dropped from the original 5% to less than one thousandth. The development of the Chinese market has allowed the company to taste the sweetness. At present, the company's sales in China have reached more than 50 million yuan, and it is expected to reach 100 million yuan this year. The great development of the Chinese market has also promoted the development of the company's external market. The company has returned to the international market with more mature, stable and lower-cost products, and the number of foreign trade orders has continued to grow. Huang Qunhui, director of the Institute of Economics of the Chinese Academy of Social Sciences: "The first feature of Chinese-style modernization is the huge population size. The 1.4 billion population is a huge consumer market. In fact, we have mastered many technologies. We must take the initiative in development, enhance the security of development, and accelerate the construction of a new development pattern with China's big cycle as the main body and China and the international double cycle promoting each other. It is a very suitable development stage for us. It is also a major modernization strategy that responds to changes in the international environment and coordinates the two overall situations." General Secretary Xi Jinping pointed out that building a new development pattern is by no means a closed Chinese cycle, but a more open Chinese international double cycle. "Two cycles" does not mean not wanting foreign markets, but to link the Chinese market with the international market, and to promote and drive Chinese companies to participate in the international market cycle with the development and growth of the Chinese market.

In the production park of Yutong Group, batches of new energy buses are being assembled according to foreign orders. In the first half of 2023, Yutong Bus's export revenue increased by more than 100% year-on-year. In particular, it has achieved remarkable results in the European market. In 2022, Yutong's pure electric buses ranked first in the European market, which is undoubtedly a huge breakthrough for the company. Although Yutong started early in the Chinese bus market and has accumulated a lot of production technology and experience after years of development, they were disappointed when they launched the first pure electric bus in the Western European market 8 years ago.

Wang Feng, deputy director of the Overseas Marketing Management Office of Yutong Bus Co., Ltd.: "Customers have proposed nearly 2,000 improvement measures to us. How many parts and functions does a car have in total? Dealers have raised nearly 2,000 questions to us. Every question is written on paper to be improved. The sense of frustration is very strong."

Huang Zhenghua, head of the Brand Management Section of the Overseas Marketing Management Office of Yutong Bus Co., Ltd.: "In fact, whether it is new energy products or traditional energy products, there is a relatively stereotyped impression that the reliability and technical content of Chinese-made products can meet their standards. They are skeptical."

In order to truly enter the overseas high-end market, Yutong began to work hard on its internal strength, continuously increasing investment in the research and development of new energy buses every year, and achieved a large number of technological breakthroughs.

Today, Yutong has independently mastered a number of core technologies for new energy system integration and key components such as "electric drive, electronic control, and battery".

Yang Pu, Chief of Overseas High-end Vehicle Product Management Section of Yutong Bus Co., Ltd.: "We have made many breakthroughs in safety technology and lightweight technology. We have done a lot of research and development and breakthroughs in the control of battery packs and battery BMS (battery management system), its efficiency, including its volume and weight."

Since 2017, the company has successively introduced high-end new energy products to the European market. With excellent performance and quality, it has passed various rigorous tests and won the favor of customers.

Relying on independent and controllable new energy core technologies and high-end product manufacturing capabilities, Yutong has achieved scale and high-end overseas sales, and further promoted China's production, employment, taxation and R&D innovation. The upstream and downstream industrial chains are constantly improving. While the international competitiveness is stable, a large number of Chinese orders have been received this year.

Today, with the continuous improvement of China's technological capabilities and openness, more Chinese companies and products are going global. In addition to the booming new energy vehicles, high-speed railways and other products in the international market, with the rapid development of the digital economy today, digital new infrastructure has also gone abroad.

In 2022, Alibaba Cloud and Saudi Telecom jointly established Saudi Cloud Computing Company to provide cloud computing services to the entire Saudi market. While this overseas expansion of digital infrastructure has added momentum to the development of Saudi Arabia's digital economy, it has also driven the products and services of hundreds of Chinese companies to enter the local market.

Recently, the National Bureau of Statistics released China's economic data for the first eight months. Against the backdrop of continued downward pressure on the world economy and a more complex and severe external environment, China's economy has stabilized and rebounded, showing strong resilience and vitality in its continued recovery, sending positive signals to the world. Today, with China's large cycle as the main body, a development pattern in which the Chinese cycle and the international cycle promote each other and complement each other is accelerating.

Huang Qunhui: "Chinese-style modernization has two goals by 2035, building a modern economic system and forming a new development pattern. Today we are talking about the comparative advantages of the economy, which is equivalent to the strategic layout needs of the great rejuvenation of the Chinese nation from a larger perspective. On the other hand, the international situation has not been seen in a hundred years, and some changes in the international environment. Based on the two major situations of China and the world, we choose a strategic path, a path of modernization."

The picture of development has been drawn. On the broad road of Chinese-style modernization, beautiful expectations are overflowing in everyone's heart.

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